Asian Popular Culture In Globalization Contexts

Asiatic Popular refining In Globalization ContextsGlobalization is a process of pagan, economic, politics and religious integration completely each over the gentlemans gentleman. Globalization has brought around(predi pute) enceinte changes on the ideologies, communication, and transportation. The Asiatic favourite agri ending has also downstairsgone great changes under the undercoat of globalization. During the globalization process, the Asiatic familiar destination has contend an important and circumstantial role. The Asiatic best-selling(predicate) glossiness has exerted great catch on the realism purification. The Chinese Kung Fu and the japanese living ar the typical spokespersons which shake off brought active great touch on the world favorite assimilation. The chemise of the Chinese Kung Fu in the pictorial subject industry and the Nipponese brio renders eachow for be further studied in the following passages.Case 1 Chinese Kung Fu in the frivol away industryIn recent years, the Chinese Kung Fu films rich person been democratic all over the world. numerous Hollywood films contain the Chinese Kung Fu elements. The philosophy in the Kung Fu such(prenominal) as go with the nature has been considerable dissemination (Royo, 2009). Learning Chinese Kung Fu has dumbfound a fashion among umteen foreigners. The take tos created by the Chinese Kung Fu actor Bruce Lee, Jacky Chan and Jet Lee throw influenced bulk of several generations. The director Ang Lees film Chinese Kung Fu film Crouching Tiger, Hidden flying dragon has won the 2000 Academy Award including the silk hat Foreign Language Film, top hat Cinematography, Best Music, Original Score, and Best Art Direction-Set Decoration. The 2008 spirit Kung Fu Panda of DreamWorks has over a get along open fire a Chinese Kung Fu fashion. In the film, besides the militant liberal compassionateistic discipline and the Panda which argon of strong Chinese cha racteristics, another(prenominal) Chinese elements withstand also been included, such as the chopsticks, Chinese costumes and Shifu(master). In this film, the Chinese philosophies have also been involved. As a matter of fact, the Hollywood films which take Chinese historical stories as the main theme, or which involves Chinese elements ar in a great routine. The Chinese Kung Fu has already been rooted in the film audiences minds. close western film goers believes that if the protagonist in the film has been fit with Chinese Kung Fu, he is sure to beat his opponent no matter what impediment or unfavorable condition the protagonist is in (Belton, 1996). delinquent to the influence of the film industry, the Chinese Kung Fu has been widely spread all over the world and produce popular. Many foreigners including the westerners as well(p) as those in the Asian countries as well come to mainland China to study Chinese war equivalent liberal arts or Kung Fu. The Shaolin Monastery becomes an ideal destination for the fans who jockey the martial arts of Bruce Lee or Jacky Chan. The Shaolin Monastery in the Henan Province in mainland China is on the Songshan Mountain which is one of the four renowned mountains in china. The Shaolin Monastery has a grand tradition of martial arts and the monks in this monastery be all master hand in martial arts. The name of Shaolin Monastery has been spread by many films. Every year, the Shaolin Monastery receives thousands of foreign tourists who interested in the martial arts and the Kung Fu lovers who want to study martial arts. The monks of the Shaolin Monastery will put performance every(prenominal) year all over the world and their performance is enthusiastically welcomed by the foreign audience no matter they love Kung Fu or not. The Chinese Kung Fu gradually becomes a fictitious character of popular cultivation with the help of the film and the film itself has been popular enough. The Kung Fu has also becomes popu lar among the Chinese. Many elements in Chinese Kung Fu have been incorporated in pots day by day exercises to keep fit.Case analysis Chinese popular culture as the bridge among the easterly and western culture under the screen soil of globalizationFrom this case, the Chinese popular culture has played a role of bridging the western and east culture. at a lower place the background of globalization, culture diversification is an inevitable rationalise under the background of globalization. The integration and infiltration of the alien culture and the local culture is an inevitable process for the development of the culture. No culture can develop and take on through isolation and insulation with the out-of-door world. Therefore, the Chinese popular has played the role of bridging the western and easterly culture through the popularization of the martial arts, a major partitioning of the Chinese popular culture. This bridging process promotes the culture diversification as well as the development of several(a) cultures. In the past, the western people have little knowledge about china and the Chinese has distorted knowledge about the western countries as well as some Asian countries. During the communication and exchanging with the foreign cultures, more than foreigners become interested in knowing more about the unique culture of china which they had little knowledge. Due to more direct communication with the outside world, the Chinese know more about the foreign cultures. In the case of the Shaolin Monastery, on one hand, the foreigners come to china to seek the martial arts in their minds, on the other hand, the Shaolin Monastery organize monks to put performance in foreign countries to display the essence of the martial arts in their minds. The Shaolin martial arts therefore become an industry which will bring about pay to the Shaolin Monastery and can provide martial arts teaching proceeds for the public particularly to the foreigners. The re ar many other labels in Asian popular cultures such as the lacquerese animation and Judo, like the Chinese martial arts, they have all played the role of the bridging the divergent cultures.Case 2 hullo pussycat and lacquerhullo plenty is a world famous cartoon exertion out which came out in 1974 in Japan. how-dye-do pond can be regarded as the kick representation of the Japanese popular culture as well as the world popular culture. This simple cat examine with bowknot on the head and with no mouth has become popular for almost 30 years all over the world. The image of deal can be seen on cup, notebook, cell-phone, toy, watch, computer and etc. Almost on most of the daily utensils, the image of pussycat can be seen. There are 22,000 harvest-times are labeled on the image of Kitty and sold to over 40 countries all over the world (Craig, 2000). In the year 2004, McDonald pushed a mini decorative pendent of Kitty. This pendent has become so popular that in Taiwan the lovers took this qualified as the symbol of their love. In Singapore, a commotion happened when people were queuing to procure the happy meal with the theme of Hello Kitty. Hello Kitty has brought about 50 million dollars profits to its copyright owners every year (Craig, 2000). non only kids love Kitty, the adults even the old people loves Kitty. For a child, Kitty is a gentle toy for an office lady, Kitty brings her back to her exculpatory childhood for a father, Kitty gives him a chance to show his love and care for his children who loves Kitty very much. People of different age, taste, style, gender and wish well are attracted by this lovely little cat. Unlike Garfield or rice paddy Mouse which are backed by fascinating films and books, there are no stories, movies, TV series, books about Kitty but Kitty has become a cultural symbol for it successfully satisfied peoples desire for innocence. non only Kitty is welcomed by the general public, Kitty and her family members, companions, boy friend are all welcomed by the people all over the world. Many people have a desire to collect a hearty series of Kitty products. The scene that people wait in long queue skilful to bargain for the newly come out Kitty product can normally be seen. Kitty is not just a successful product it becomes a lifestyle of some people. It reflects peoples inner(a) motives, desires and emotion. It is a cultural product which arouses fierce discussion among scholars and politicians who are goddam to manipulating the image to realize the political purpose (Zoonen, 2004) .Case analysis Hello Kitty, urban syndromes and animation diplomacyThe popular of Hello Kitty has cardinal reasons. The first one is that with the acceleration of the industrialization and urbanization, people feel more alienated and lonely. The interpersonally relationship becomes more impersonal and cold. Under the urban culture of strong pressure, depression and competition, people tend to ease their press ure and gain care and love from lovely objects. Hello Kitty is a product which just fulfills the need of the vulnerable urban people with various urban syndromes. Hello Kitty can be regarded as the representation of the lovely culture which exists to ease peoples pressure and satisfy their longing for love under the background of globalization which makes the urban syndromes more severe. The second reason for the popular of Hello Kitty is that the Japanese government has made efforts to promote the Japan image and the soft power of Japan by promoting Hello Kitty and other renowned cartoon images. therefore the further and enduring popularity of Hello Kitty has close relation to the governments efforts. The promotion of the Hello Kitty of the Japanese government is with the intention to promote Japanese culture and Japanese image all over the world. Some western media believe that Japans overseas image has close relation to the image of Hello Kitty. The fact attests to this saying f or in May 2008, Hello Kitty becomes the tourism promotion ambassador of Japan (Desai, 2004). On March 19th, 2008, the Japanese Foreign Ministry held a special ambassador inauguration (Desai, 2004). The animation image Doraemon, a blue machine cat was appointed as the foreign ambassador of Japan which was an unprecedented event. Hello Kitty and Doraemon have both bore the responsibility of improving the image of Japan. This culture diplomacy taken by the Japanese government is regarded as animation diplomacy (Desai, 2004). The Japanese popular culture has been successfully employ by the government to improve the republics soft power under the background of globalization. Japan has taken advantage of its popular culture to improve its influence on the world.The influence of the Asian popular culture on the go of peopleThe be given of people and the Asian popular culture is an fundamental interaction process. On one hand the Asian popular culture influences the liquify of people a nd on the other hand the hightail it rate of people makes the Asian popular culture more diversified and spread in a wider range. As to the influence of the Asian popular culture on the arise of people, before discussing this issue, first of all, the categories of flow of people will be discussed. The flow of people can be divided into the flow within the country and the flow among different countries. The flow of people can be ineradicable or temporary. The Asian popular culture has exerted influence on both the four kinds of flow of people. Most people migrant with the hope that they will reach a better destination to live or mollify down and the image of better destination to some extent is constitute on the popular culture. For the popular culture is the easiest access to understand the culture of another nation. The Asian popular culture has great impact on the temporary flow of people. The major part of the temporary flow of people is tourists. For exercise, with the po pular of the Chinese Kung Fu film all over the world, people from various countries come to china to find out whether the Kung Fu in the film is real. Thus they go to the Shaolin Monastery to see the monks so as to satisfy their curiosity. Some unhinged Kung Fu lovers even stay in Shaolin Monastery to study the martial arts. From large number of tourists from all over the world received by the Shaolin Monastery, it is easy to vulgarize that the popular culture has exerted great impact on the temporary flow of people. In Japan, the situation is quite similar. Large numbers of tourists come to Japan just want to visit the Hello Kitty Museum or to buy the Doraemon products which can only be purchased in Japan. Moreover, within the same country, flow of people can still be caused by the popular culture. Most young people are willing to live in the part of the country where the popular culture is thriving (McDonnell, 2000). Those young people whitethorn try to find a job or travel in t hose parts in the country, thus the flow of people becomes more much within the country.The influence of the Asian popular culture on the ideasThe Asian popular culture has great influence on the ideas of people all over the world. A countrys image has close relation to the countrys popular culture. get under ones skin the Chinese popular culture as an slip, the Kung Fu in the films seem dumbfounding and mysterious to the foreigners particularly the westerner. Thus image of china in the westerners minds are usually mysterious. Besides, with the spread of the Chinese popular culture, the traditional Chinese philosophy is also spread to all over the world. The unique traditional Chinese culture which put emphasis on the harmony between human and nature has greatly influenced the westerners ideas. More westerners begin to learn the profoundness of the Asian culture and begin to have further study on the eastern culture by the help of the popular culture. The Asian popular culture p lays the role of the media in spread the ideology of the Asian (Huat, 2004). Another example is Japan. Japan has made great efforts to establish sound national image through promoting it popular culture. The cute Hello Kitty and other animation images make the image of Japan milder and friendly. The Japanese animation exerts great impact on the ideas of the teenagers all over the world particularly the teenagers in Asian countries. The teenagers will behave like the characters in the animation or bump the ornaments the characters in the animation wear (McDonnell, 2000). The success of the Japanese film merry Away has popularize the eastern philosophy all over the world. Its great impact on the ideas of people can be demonstrated by the recognition of this film from the international society. This film has won many prizes including Best Animated Feature in the 2001 Academy Award. The animator Hayao Miyazaki who directs this film is world-renowned and his other works are also welc omed by the people all over the world. Through his works, the Japanese and Asian culture and philosophy has been wide spread which makes the outside world knows more about Asian and Japan (Iwabuchi, 2002). Hayao Miyazakis work is the integration of the Asian ideology and ideologies from other parts of the world. This is a forcible demonstration that Asian popular culture has great impact on the ideas of people from all over the world.The influence of Asian popular culture on the trendsIn most Chinese Kung Fu films, the masters in the films usually wear the traditional Chinese garment (Tang suit) and the female characters usually wear cheongsam. With the spread of those Kung Fu film, the traditional Chinese garment and cheongsam become popular all over the world. The Chinese costume elements such as red embroidered paeony can usually be seen in the Fashion Week in Milan. The fashion industry all over the world has integrated the traditional Chinese costume elements in the trends. Th e most wanted gifts of the foreign tourists in china are the traditional Chinese garment and cheongsam. The supra example demonstrates that the popular culture has exerted even changed the trends and fashion. Moreover, the popularity of the Chinese Kung Fu films also promoted the trends of Chinese study. For a time, learning Chinese becomes a trend and fashion among the westerners. Another example is Japan animation. Not to mention the Hello Kitty that is a trend itself. The large sale and peoples frantic purchasing of the Kitty products demonstrate the ravish of Kitty. Kitty has changed the fashion industry which usually means slim models, known ornaments, luxurious brands and dazzling shows. Kitty ignites a new concept that fairness and simplicity can also be a trend. The trend is as a matter of fact, the reflection of the mind set and metal evoke of the people (Tay, 2009). The Asian popular culture to some extent changes the mindset and metal state of the people. Moreover, th e Korean TV series has also fired a trend in Asian countries, especially in china. The Chinese youngsters, teenagers and even housewives and office ladies become interested in the Korean culture such as costume and food (Chua Iwabuchi, 2008). Their ideas about the country Korean are mostly based on the TV series (Dator Seo, 2004). In conclusion, the popular culture has changes and influenced peoples ideas to a large extent.The influence of Asian popular culture on the cultural productsBefore discussing the influence of Asian popular culture on the cultural products, the concept and scope of the cultural products should be identified. The cultural products are the products which come out from the culture or are closely related to the culture. The typical cultural products are books, softwares, magazines, computer games, films, TV shows. Asian popular cultures influence on the films is obvious. The Judo, Kung Fu elements in the Hollywood films are welcomed by the foreigners. The com puter games based on Kung Fu Panda and Japanese animation figures have been sold all over the world and welcomed by the teenager and computer game lovers. The Asian popular has brought about great profits to the cultural industry. The success of Kitty is another example which demonstrates the influence of the popular culture on the culture products. The Asian Kung Fu film and the Japanese animation are all examples that the popular culture has exerted great influence on the cultural products (Malik, 2009). The western media and newspapers cover large amount reports on Asian culture and tradition and the one of their motivations is to satisfy the westerners curiosity about the eastern culture elements in the popular cultural products such as films and animation. The cultural products are no longer monopolized by the American MTV, MacDonalds and hip-hop. The cultural products have integrated more Asian elements due to the spread of the Asian popular culture which are welcomed under th e diversified and internationalized world (Pieterse, 2009).ConclusionThis raise has discussed the role of Asian popular culture under the background of globalization. The world under the background of globalization becomes more diversified. The Asian popular culture has adapted itself to the more diversified world and acts as the bridge between the western and eastern culture. In this essay, the cases of Chinese Kung Fu and Japanese Hello Kitty are discussed in detail. The above two can both be regarded as the typical representation of the Asian popular culture. During the process of globalization, the above two cultural labels have interacted with the world culture. They changes the world culture and at the same time be changed by the world culture. They are the recall dose of the Asian popular culture and the world popular culture is no longer dominated by the Americans strong popular culture such as Starbuck and MTV. The migration of people, the change of peoples ideas, the var ious trends, and the cultural products are all greatly influenced by the popular culture. The popular culture is a major part of a nations culture whose impact can never be ignored.